Join the Sunsilk's Expert Makeover Promo

A collaboration between Sunsilk and some of the world’s top hair experts resulted in the Sunsilk Co-Creations line. This line of shampoos and conditioners was developed to meet the different needs of Filipina hair. Each of the seven variants are guaranteed to give everyone expert-touched hair.

Now, anyone can get the chance to meet the Shape & Lengths Expert Teddy Charles, the Smooth Hair Expert Yuko Yamashita, or the Hair Fall Expert Dr. Francesca Fusco in the Sunsilk’s Expert Makeover Promo. The promo was launched Oct. 4, 2010 on the Hair Experts Facebook page. All women between 18-25 years old are invited to tell the world why they deserve to get a makeover from the hair experts’ salons in New York, Tokyo, or Paris.

Contestants must be a member of the Hair Experts page to join. They simply need to take a photo while holding a bottle of New Best-Ever Sunsilk and write an essay with their reason for wanting the makeover. Entries must include their full name, contact number, email address, mailing address and Facebook profile link. Contestants have two options in submitting their entries, they can be emailed to sunsilkbestevershots@gmail.com or uploaded online via the Upload Your Shots application (http://apps.facebook.com/expertmakeoverpromo).

Aside from getting the chance to win an expert makeover in New York, Tokyo, or Paris, there are also special categories being awarded every week. iPod Shuffles are given away for submitting early; having long beautiful hair; creative use of the Sunsilk bottle; having a great style or hairdo; using an original photo concept; or having a compelling story. Canon IXUS cameras and iPod Touches will be given to those who are best able to showcase a New Best-Ever Sunsilk variant and its benefits in a photo. Aside from these scheduled categories, there are also exciting surprise prizes for unique hairstyles and textures, as well as nice and thoughtful comments.

24 entries will be chosen as finalists by Nov. 14, 2o10. They will occasionally be featured on the Hair Experts page via photos, interviews and links to their Facebook page. Their entries will be posted on the Hair Experts page so that members of the community can vote for them by “Liking” their photos. Voting period is from Nov. 14 to Dec. 4, 2010. The 3 winners will be chosen based on the following criteria: 30% enthusiasm for the brand; 30% Appearance; 30% Likes; and 10% personality or graciousness with fans.

This is the latest promo for the New Best-Ever Sunsilk, whose Facebook page recently reached 200,000 members. This feat was achieved by giving the community what they want: access to exclusive expert hair tips, the latest style updates, and exciting new promos. Get the complete mechanics of Sunsilk’s Expert Makeover promo at the Contest tab on the Hair Experts page or see the winners of special categories in the photo albums.

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Vhong Navarro and Yeng Constantino are the new Rough Rider Jeans endorsers

Rough Rider Jeans or RRJ Apparels is known with the kind of designs that caters all generations and lifestyle where EMINEM, Michelle Branch and other Brazilian models because one of their endorsers. Now here in the Philippines, RRJ introduces Vhong Navarro and Yeng Constantino as there new endorsers, both artist who struggles for the best and now famous in their chosen career. Yeng and Vhong will lead the Live Your Style campaign of Rough Rider Jeans where their billboards and other collaterals will be out by October 10, 2010 nationwide.

Vhong Navarro from a member of Streetboys, now ventures to acting and hosting where tagged as Mr. Suave. He is one of the hosts of ABS-CBN’s noontime show Showtime, also starring in Kokey and part of ASAP XV’s Kanto Boys.

Yeng Constantino as an independent performer became a Pinoy Dream Academy Season 1 Grand Star Dreamer and now is writing her own songs. Hawak Kamay, Pangarap Lang, Cool Off and Salamat were one of her hit songs that became one of the most requested songs in all radio stations nationwide. She is also a mainstay in ASAP XV and Music Uplate Live.

Rough Rider Jeans recognizes the great talents and influence of Yeng and Vhong to all their followers where they set a good example of struggling to be the best and hard work.

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The Contemporary Filipiniana: The La Salle College International-Manila’s 6th Graduation Fashion Show

Last May 16, the La Salle College International-Manila had their 6th Graduation Fashion Show at the SMX Convention Center, MOA Complex, Pasay City entitled The Contemporary Filipiniana. The fashion show was mounted by the LCI-Manila’s Fashion Designer Graduates headed by designers Athena Colico-Tandoc, Patricia Santos, Sonja Lehmann, Mikaela Hahn, Phuong Doan, Margarita Regala, Engie Ness Garcia, Kristine Bautista, and Noelle Miranda.

The Contemporary Filipiniana collections are all original creatures inspired by our own culture and tradition of the graduating class of LCI-Manila. They give their hearts and passion on designing and modeling in creating fresh fashion designs with a classical twist. Designers experimented on the texture, fabrication and youthful takes on the color that the new and old generations would appreciate.

One of the guest speakers of the event is Miss Valerie”Choc” Religioso, one of the persons behind the Religioso fashion collections, she shares her experience as alumni of LCI-Manila and how she enters the fashion scene.

The Fashion event was directed by Gerry Katigbak, a renowned fashion designer and a faculty member of LCI-Manila, Katigbak was joined by designers Edgar Mendoza and Dax Bayani.

For more details please call LCI-Manila at 840-1543 or 840-1476 or visit their website at www.lasallecollege.com.ph.

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Happy Andrada introduces Little Princess Collection

Young Fashion Designer Happy Andrada introduces her new set of creations that will be catering young girls from 2 years old to teenagers. With Little Princess Collection designed by Happy Andrada combining doiley, buttons, stuffed charms, lace, ribbons, and cut-outs and experimenting from colors like yellow, blue, pink, orange, green, black, white, violet and red it will make young girls to be prim and proper and be a princess is the special ways.

Happy Andrada's design and sketches for the Little Princess Collection

From the 60 pieces collection, Happy Andrada introduces sub-categories of Little Princess Collection; Diva Princess, Glam Princess, Rocker Princess, Funky Princess, Harajuku Pop Princess, and Hippie Princess. With this kind of sub categories it will help the young girls choose what type of clothing they will be picking depending on their personality and mood. 

Happy Andrada, the designer of Little Princess Collection

Andrada recalls her teenage life where she tries experimenting with her clothes from the prim and proper to Madonna like designs the way she wanted to express her personality. With her collection she wanted to give opportunity to young girls shows their personality through their clothes whether from the Sounds Of Music like, to rocker and pop and to gothic and glam like Morticia Adamms.

The “Little Princess” fashion collection by Happy Andrada is now available at F*ART Fashion ART located in J.Erestian corner K-1st Kamuning Quezon City 09175242779 and at www.happyandrada.com.

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Vote and Send a Havaianas Happy Sole to Brazil

From May 6 to 27, 2010, online voting for the Havaianas Happy Sole will be open to public and will be given a chance to support their bet and let them win all expense paid trip to Brazil along with three (3) friends.

The 10 finalists were asked with a question: “If anything was possible, what would you do to make the world happy for a day?” and they need to deliver their answer in the most creative and meaningful response that will get the attention of the Havaianaticos (Havaianas fanatics) including the judges.

Before Havaianas Happy Sole contest introduce their top 10 finalists they need to trim down 2000 plus entries with the help of judges composed by review magazine Editor-in-Chief Pauline Suaco-Juan, Embassy of Brazil Diplomat Tiago Silva Almeida, Capoeira guru Professor Fantasma Coqueiro, famed travel blogger Anton Diaz and Havaianas Philippines Managing Director Anne Gonzalez.

From the short listing Havaianas came out of the 10 finalists which includes Ynez Alcid, Aurea Joanna Anden, Justin Ace de Guzman, Joya Genzola, Denise Gonzales, Farrah Lapinid, James Lu, Hannah Reyes, Katrina Suiza, and Maria Velasquez.

All videos of the 10 finalists of the Havaianas Happy Sole contest is uploaded at the www.havaianasphilippines.com/happysoles/willtravel and open for voting. Votes will be accepted until the live show on May 27 and the lucky winner who will be having all expensed paid Brazil trip will be announced.

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Cherie Paris Timepiece supports clean and bloodless election

April 20, Quezon City – In line with the approaching election on May 10, Cherie Paris watches launches its latest limited collection that advocates for clean and bloodless election. With the campaign “It’s About Time: Enough Blood on the Ballot”. Cherie Paris timepiece calls everyone to take their part on saying NO to violence and brutality and enough to political bloodshed.

Along with the simple yet meaningful design of the limited edition of Cherie Paris watches comes a Wawi Navarroza’s photographic tableau entitled Not Today, inspired by Francisco de Goya’s painting, The Third of May created in 1808. The said billboard will be placed in Madaluyong along EDSA to show the Filipinos and remind them the importance of election as they aim for a clean, peaceful and honest election.

(Linfred Yap of Urban Time - Cherie Paris with Wawi Navarroza)

“The work aims to destabilize our usual reception of images in order for us to remember and rethink how images shape our ideas and opinions in a massive insidious way. I’ve decentralized the meaning in this picture by depicting reality mirrored as fiction,” Navarroza claims. She wanted to make the people thinks every time they see the billboard and letting them interpret it. She added ““That this photograph seems to be parading the Theatre of the Absurd is nothing different to the absurdity of massacre, war, atrocity and violence. People have died for pointless reasons, the "senseless" killings, the blood-stained election votes. We all know it's starting to feel like circus around here. We're living in a cabaret of underhanded politics... the huddled masses with collective amnesia, the trigger-happy demons on wheels, sequined evangelists, stupid whitening products, scams and scandals, the madmen and monsters who are willing to do horrendous acts of violence in exchange of...what? This is our dark comedy, our self-styled campy horror show.”

The watch is also designed by Navarroza, it’s a plain watch that has a short hand that reads “It’s about time” and the long hand reads “Enough blood on the ballot”. This watch summarizes the dreams of all Filipinos and their advocacy to have clean and bloodless election. The limited edition Cherie Watch is called Peace watch and now available in Urban Time boutique in SM North EDSA Annex and select Robinsons and Metro Gaisano department store. Visit http://www.urbantime.com.ph/itsabouttime and sign up on the online petition for a clean and bloodless election.

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Rings by Rajo Laurel now available at F&C Jewelry

Before you say I dos this June, why don’t you tie the knots with a ring perfect for you and your special someone as you exchange vows in the altar. The famous fashion designer Rajo Laurel brings Rings by Rajo, a perfect ring for a perfect couple. We all know that rings symbolize love, commitment and eternity and with Rings by Rajo it will truly say that it will last for a lifetime.

Here are the designs of Rajo Laurel:

Saucer II

The Code

The Meaning

The Quilt

The Ridge

The Rouched

The Track

The Triad

Triad (Men)

F&C Jewelry, a trusted jewelry shop for 30 years and with 40 branches in various SM Departments Store nationwide (e.g. SM Makati, SM Megamall, SM Mall of Asia, SM Cebu, SM Iloilo, SM Davao, SM Bacolod and SM Baguio), they are known with their fine designs and craftsmanship that is good investments and valuable touchstones that last a lifetime. And now Rajo Laurel a famous fashion designer with the most trusted jewelry shop, expect new dimension to fine jewellery with his inventive designs that will be more exciting and worth buying for future investment and perfect representation of love. So before saying I dos lock it with Rings of Rajo exclusively sold at F&C Jewelry.

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Win a complete set of Garnier Light

With Garnier beauty product you will never get wrong, and by visiting their website and sharing your stories and referring a friend you can win including your friends a complete set of Garnier Light products by just going to http://www.rollinbrightness.com/garnier/share.php. Garnier also introduces a new character aside from KC Concepcion Garnier's product endorser for the Philippines, her name is Maria. Maria shares her stories of breaking out from the ridiculous solutions that sometimes make her more hilarious with her uncharacteristic eye bags which most women and sometimes men doesn't want to have those dark bulgy eye bags.

With Maria's hilarious stories it will reminds us of what some of us had done to resolve the eye bag problem like the video above. More stories of Maria on http://www.rollinbrightness.com/.


But with Garnier Light Brightening Eye Roll-On with metal roller ball that gently massage the eye contour to reduce puffiness and refreshes the eye because of the cooling gel. Garnier Light Brightening Eye Roll-On also contains stimulating caffeine to boost

Phoemela Baranda is Gel Laud’s newest endorser

Last November 18 sa 9501 Restaurant ay opisyal nang pinakilala ng Get Laud ang bago nilang endorser na si Phoemela Baranda na isang model at TV Host sa TV Patrol World at The Buzz mga shows sa ABS-CBN. Pinili ng Get Laud si Phem as their new endorser dahil sa kanyang versatility as an artist na kung saan kaya niyang gampanan ang mga roles na binibigay niya from modeling, hosting and acting na kung saan lumabas na siya noon sa tv shows like Pangako Sayo, Cool Dudes and Narito ang Puso Ko.

Just like the latest Get Laud clothing collection na 100 % Filipino made and flexible na fit sa iba’t ibang lifestyle ng women. Get Laud also introduce the idea of multi dress where you can use the dress several times and adding up accessories and folds it will look like a new dress, ito ang isa sa mga pinu-push ng Get Laud where their products fits in all occasions and its affordable.

Phem likes the idea of Get Laud na kung saan fashionable ang clothing lines nila pero affordable at sulit na sulit especially in times of recession. Phem gives advice to women who want to be fashionable pero hindi sila gagastos ng malaki;

1. Mix and Match. I try to avoid wearing the same outfit twice. My secret is to mix and match, specially my favorite pieces like a printed skirt or trousers. I can create different looks by changing my top or adding a blazer or changing my shoes and bag.

2. Stretch your budget. During hard times, you don't have to sacrifice your look. Local retail stores are already up to date and comparable to imported brands.

3. Dress appropriately for the occasion. Making a statement is different from dressing outrageously. Always comply with the dress code but jazz up your outfit with the latest accessories.

4. Keep it clean and make sure everything is in place. One thing I can’t stand is a dirty shoe. Always check if your dress is well pressed and check if everything is in place. You don't want to be seen in a dress with flaws like bulges or if your dress is missing a button.

The new clothing line of Get Laud is now out in their 30 branches nationwide including Market Market, Alabang Town Center, Festival Mall, Marquee Mall, Robinson’s Metro East, NCCC Mall of Davao, Sta Lucia East and SM Malls and you can check their online catalogs at www.getlaud.com.