Sunday, June 20, 2010

Discover Marketing Breakthroughs at the 41st National Marketing Conference

We always see marketing as a producer promoting their products to their consumers it is always a one way relationship between the sellers and the buyers. But now in each of technology and internet producers are not the only person who is talking right now but also the consumers give their feedback and demands on what they needed and what they wanted on the products, from their marketing is becoming a two way relationship and active partnership. And this is idea of the 41st National Marketing Conference on June 24 and 25 at Sofitel Philippine Plaza, Pasay City, the conference is organized by the Philippine Marketing Association and with theme Marketing in Hyper speed aims to show, business owners, marketing and advertising people who wanted to create products with out of the box ideas on how they can reach their potential buyers effectively and with twice the revenue they had before.

Like everyone else, being part of the conference is an opportunity to learn marketing breakthroughs from the gurus of leading companies like; Joselito B. Ortega of J Walter Thompson – one of the leading advertising companies in the country, Liezel Maralag of GMA Marketing & Productions, Inc – a local TV Network, Jojit Alcazar of Smart Communications – one of the leading Tele Communication company in the country and of course the man who uses marketing strategies to make his way to the presidential seat – President-Elect Benigno “Noynoy” Aquino III. The 41st National Marketing Conference will unveil successful stories of marketing in all platforms; television, print media, radio, online and viral campaign. It will make us think of what platform we can use to sell and promote our products and services effectively and challenge us on how we can utilize those things with what resources we had.

Having Thomas Fernandez, author of Niche Dominators and Secrets to Dominate Your Niche, Ma. Teresa D. Villanueva the Chairman of Publicis-Manila and Prasanna Perera a marketing coach in Asia and Director and Fellow Member of the Canadian Institute of Marketing in the sessions it will help marketing people discover their potentials in several platforms knowing their niche in various advertising campaigns, and motivating their marketing team to be efficient in understanding the demands of their clients and potential buyers to formulate effective marketing strategies.

Aside from the great speakers in the 41st National Marketing Conference, the Janette Toral founder of Digital Filipino Club will be launching Search Profile Index, a portal where marketing personnel and business owners can subscribe to monthly report of their company and products in the market with comparison of the month before performances including their current standing versus their competitors in the market. The 41st National Marketing Conference is open for registrations just the Philippine Marketing Association website at to register; registration fee is only P12, 000 for non-members and P10, 000 for members while walk-ins on the day of the event cost P15,000. The registration fee is cheaper compare from the learning you will get from the 41st National Marketing Conference of the Philippine Marketing Association on June 24 and 25 at Sofitel Philippine Plaza, Pasay City.
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