Thursday, November 18, 2010

Coca Cola celebrates Christmas with the “Shake-up Christmas” campaign

 In line with long celebration of Christmas in the Philippines, Coca Cola launches their global campaign entitle Shake-up Christmas where it shows Santa Claus holding a Christmas globe while drinking Coke. Inside the Christmas globe were different person enjoying Christmas with their family, friends and special someone and of course Coca Cola who is present in all occasions especially the Yuletide Season. In the Philippine version of the campaign is Coca Cola brand ambassador Kim Chiu and Enchong Dee who is sitting a bench and after Santa Claus titled the globe, Kim slides near to Enchong and they end up kissing each other in the TV plug. As for Momoy Palaboy, they had a funny version of the commercial where like Kim and Enchong who were sliding in the bench, both of them tries to avoid each other and after drinking Coca Cola they create a Brrrr sound which is part of their original Coke commercial.

Coca Cola also lighted the Coke Christmas tree located in the Araneta Cubao in front of the Gateway Mall. With all the artists from ABS-CBN and GMA, and the Mayor of Quezon City with Ms. Universe 2010 4th Runner Up Venus Raj switched on the Christmas tree with Coca Cola Christmas balls in it. The Coca Cola Christmas tree commemorates the years of memorable Christmas with family, friends and special someone where Coke plays a very important role during the delicious feast.


In line with the Christmas Campaign of Coca Cola is that they will be bringing back the contour glasses. It glasses corresponds with the 2 caps or crowns of Coca Cola Products with Santa image and 1 cap or crown that has free glass inside it. Redemption begins November 15 and it is only available in 7 Eleven stores nationwide. Check more images here.

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